If you are wondering what is social bookmarking, this article is for you. The kind of information available online is vast. Sometimes it can get overwhelming. Especially if you are working on something really important and you have bookmarked a few websites that you want to revisit later, but you are unable to find them because they are lost among so many bookmarks. This is where social bookmarking comes into play.
Social bookmarking is one of the best ways to help organize the information you want to revisit later. It helps you customize the digital world to your interest and makes accessing information easier for you. Instead of saving an interesting blog link or social media posts to your browser bookmarks, you can bookmark posts using different platforms' features.
Read through this article to find out how to use social bookmarking sites to organize information, social media posts, and other resources of your interest in one place as well as keep track of trending content. But before we dive deeper into the use of social bookmarking sites, and how social media marketing company can help, let's understand the definition of social bookmarking in detail.
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If you ever come across an interesting article or blog post that helps hone your skills, you bookmark the page on your browser. Don’t you? But sometimes, scanning these saved bookmarks on your browser can be tedious.
With social bookmarking services, you can save these articles, blogs, or social media posts in one central location to revisit later. Thus, the process of saving a specific web page link in a social bookmarking site so that you can revisit it later is known as social bookmarking. 
As a user, you can log in to this social bookmarking site at any time from any device to access any of the links that you have saved on this platform. Interestingly, in recent times, social bookmarking websites have evolved into an online community where netizens come together on social bookmarking platforms to share and save links and create a discussion group based on mutual interests. Thus, making social bookmarking an incredible search engine marketing tool as well.
Now that we know what social bookmarking is, let’s dig a little deeper to understand how social bookmarking sites work.
Just as we discussed earlier, social bookmarking is an easy way to organize your favorite web pages in one central location. If you are unsure as to where to begin or how to bookmark a page on one of the social bookmarking sites, follow the step-by-step guide below to get started.
The first and foremost step to start with social bookmarking is to identify a social bookmarking site and create an account using your credentials. You can also connect or sync your social media platforms including Facebook and Twitter to these social bookmarking sites to help track your interests and offer suggestions.
On each of these social bookmarking sites, you will be able to create specific storyboards, rooms, or spaces where you can add topics, links, or posts of your interests. These storyboards can also be segregated according to your interests. For instance, you can create two storyboards, one titled ‘Food’ and the other ‘Travel’. Under the ‘Food’ storyboard, you can add links and posts related to cooking, gourmet dishes, or new restaurants in town; under ‘Travel’, you can add posts related to vacations, getaways, or short trips.
When you create a board, ensure to tag your board using appropriate keywords or trending topics so that your storyboard is accessible to the public as well. This can help create a topic to trend as well as encourage discussion in a like-minded community.
Of course, social bookmarking cannot directly help you improve your website's rank on Google searches. But if you wisely use social bookmarking as a marketing tool, you will be able to promote your brand on these sites as well as land your brand name on Google search results. Here are a few tips for using social bookmarking for search engine optimization.
In most social bookmarking websites; you can group items according to tags. This means users can search topics of their interest, including politics, travel, and food, using several criteria. You can also add your website link to one of the tags and share it with your friends and followers.
When you tag your saved links on social bookmarking platforms, one of the best ways to reach more audiences is to use trending and most searched keywords. Using keywords with high search volume to name your storyboard or tags can help boost your links and drive more traffic. This gives your brand a greater opportunity to share your content and increase your digital presence.
Besides, search engines consider bookmarks to be backlinks when a brand’s posts and links receive shares on a social bookmarking platform. Moreover, having these backlinks always help boost your brand’s search engine ranking as they provide relevancy. Hence, posting on social bookmarking platforms with keywords always helps increase a brand’s web page visits.
Social bookmarking sites are a great way to build a network. It allows brand owners to interact with influencers and content creators. When you engage in active conversation and encourage healthy discussions on these social bookmarking sites, you open the door to collaborations or influencer endorsements, which in turn can help improve brand awareness.
Building a network and promoting your brand with other businesses helps identify and reach new audiences who may be interested in your product or service. So, when you create an account on a social bookmarking site, don't just create a profile and then vanish. Always talk to other users and participate in their activities.
To use social bookmarking efficiently, one must be active. However, don't try to cover every possibility. Maintain ties to one or two central areas you've chosen and be a consistent, long-term user. Ensure to create a practical plan for adding new social bookmarks each week.
Social bookmarking sites to work similarly to search engines. Even better, people collaborate to ensure information is pertinent and of the highest caliber, thanks to their comment sections and voting features. When you create a community on a social bookmarking site, you will be able to reach more users of mutual interests.
For instance, if you are running a travel-related website, you could create a travel community on a social bookmarking site. On this travel community, you will be able to save links related to travel as well as save your website link on it. Users who are looking for travel-related posts on social bookmarking sites, perhaps, would find your community more helpful thereby increasing your visibility.
Social bookmarking sites are a great way to help find trending topics on the internet. Of course, google search engines do help in finding the trending topics for you. But undoubtedly, the quickest way to find out the trending topics is to look into social bookmarking sites. 
Social bookmarking allows you to track hot topics as they develop based on the actions and preferences of the people you follow. If you get enough popularity, you might even be able to shape the current trends.
One of your responsibilities as a brand owner and a marketer, particularly on social media, is to curate content to share with your target audience. If you come across something interesting online, you can save articles or resources using a social bookmarking site so you never run out of content to share with your audience. Here is a step-by-step guide on how to social bookmark your website.
If you browse through Google, undoubtedly, you will find plenty of social bookmarking sites online. However, finding the right one that fits your bill is a challenge. Here are 5 options you can consider to help curate content on a social bookmarking site.
Pinterest is one of the most well-known as well as most popular social bookmarking sites that is used widely among netizens. Pinterest, when used correctly, can add enormous value to the success of your brand. Pinterest has a lot of potential but it also has a strategy of its own that needs to be used wisely to promote your brand. Interestingly, it differs from other social platforms and necessitates a unique strategy to succeed. Users on Pinterest share and save content to virtual collections known as boards. Pins are ideas to inspire you that are shared on Pinterest. When you click on a pin, you are taken to a website.
Reddit is a community network where people can explore their interests, hobbies, and passions. Reddit is divided into over a million communities known as "subreddits," each of which covers a specific topic. On Reddit, you can find almost any type of digital content, including new types of content you may not have considered previously. Simply put, if you can link to it, it may garner some attention on Reddit. Reddit is a site where you can find the most recent and popular content on the Internet. In fact, it is on Reddit where all memes begin.
Formerly known as StumbleUpon, Mix, is a social bookmarking site that will help you save content for later. You can sign up for Mix using your Gmail, Facebook, or Twitter credentials, and it's completely free to use. Mix can help you find almost anything on the internet that's newsworthy, from videos to photos and a plethora of useful stories on a variety of topics.
Digg is a popular social bookmarking site that also serves as a news aggregator. It allows you to upvote any content known as digging and downvote any content known as burying. Digg works on a very simple principle. Users submit web pages or blog posts they like by entering the URL for the specific web page, a brief description, and a category into which the page falls. Each submission is viewable by all Digg users through the "Upcoming Articles" page.
If you are looking for a social bookmarking site that will help promote your content, Scoop.it is your one-stop solution. Scoop.it is a social bookmarking site that focuses on content research and publication for individuals as well as businesses. On Scoop.it you can bookmark your blog post or share a completely new article with a link back to your original blog post. It allows you to publish directly to your websites and blogs, newsletters, and social media.
In an ever-changing industry, social bookmarking can help you develop your team and keep your marketing skills sharp. Furthermore, it can be used as a strategy for your team to increase traffic and credibility with Google. Social bookmarking services can also help you build your reputation in a specific industry or field of expertise. In addition, it can also help increase your visibility by exposing your site to thousands of web visitors each day.
Our team at JanBask Digital Design has years of experience in offering professional digital marketing services including social bookmarking and website designs. We understand social bookmarking and can assist you in increasing referrals to your website, which can help drive more traffic as well as garner a new audience. Our experts at JanBask can also help list your websites on popular social bookmarking sites. Get in touch with us today to learn more about social bookmarking and how it can help boost traffic to your website.
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1. Why do we need social bookmarking?
Social bookmarks inform search engine algorithms that your content is worthwhile. Moreover, it helps improve the visibility of your website and drive more traffic to it. Furthermore, social bookmarking promotes your content and assists you in obtaining high-quality backlinks from authoritative websites.
2. Can social bookmarking help with SEO?
Yes, social bookmarking can help with search engine optimization. When you regularly post content on social bookmarking sites, you build a strong network for your brand as well as generate more traffic to your website. Moreover, adding URLs, descriptions, and keywords or tags will undoubtedly help boost your SEO efforts.
3. What is social bookmarking?
Social bookmarking is the process of saving a specific web page link in a social bookmarking site so that you can return to it later. All the social bookmarking sites help you narrow down your search and keep you up to date on the topics that interest you. Furthermore, you will be able to interact effectively with users who share your interests. Some social bookmarking sites are also available as plug-ins, which integrate into your browser and allow you to access the same information without difficulty.
4. How to grow traffic using social bookmarking?
Social bookmarking is an efficient way to drive high-quality traffic to your website. One of the most important features of social bookmarking sites is that it provides an excellent platform to promote your content or business. By creating viral content, using the right keywords, and backlinking to your websites, you can definitely grow traffic using social bookmarking.
5. What are the uses of social bookmarking?
Users can use social bookmarking to search, manage, organize, and share web pages. Besides this, you can use social bookmarking for creating brand awareness, curating useful content, generating traffic to your website, generating leads and backlinks, and for faster indexing by search engines.
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Thank you Mary!
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