Non profit organizations are instrumental in acknowledging the social, environmental, and humanitarian crises. So, having a powerful non profit website design can affect organizations' fundraising capabilities and outreaching efforts for the betterment.
But having said that, the subtlety of web design will vary depending on the industry; numerous non-profit websites adhere to similar website design principles to boost engagement and motivate donations.
Let’s look at some of the common trends you’ll see across the best nonprofit website designs:
We’ve compiled a list of the best nonprofit website examples; browse them to get inspired by a wide range of powerful and best nonprofit website designs, or go through them to find out what the best non profit websites in your field are doing to make their sites outshine.
The importance of a well-designed non profit website cannot be overstated.
Despite some digital fundraising fallacies, focusing on all digital channels to contact your supporters is crucial for your success, especially in light of the critical relevance of virtual-only engagement nowadays. In addition, if your organization is fighting for attention and cash, a nonprofit web design company can make it stand out.
Now, more than ever, your company's success is directly tied to the quality of your website. Your team will be able to understand better how to improve your website by focusing on the best non-profit websites outlined below.
Here are the best nonprofit website designs to inspire you:
Looking to Create a Nonprofit Website?
As mentioned above, these amazing non-profit websites share a few common traits:
Without further ado, let’s look at some of the best non-profit website design examples:
Their non-profit website designer emphasizes the information many people seek, like how to donate blood. The users can watch a video or understand more. Still, if any user wants to find any location for blood donations, then the user can instantly enter the location and get started.
This best non-profit web design provides the best user experience design; simply put, people don’t have to continue looking for the information they require.
It looks like a charity: water nonprofit website example appears on each and every “best example” list, and it's because their website is outstanding! Their home page mainly focuses on donors' influences, describes their mission, and quickly provides alternative ways to get started.
They also make use of compelling images and tell an inspiring and positive story related to changing the world.
Children are being trafficked and sexually exploited around the world, and a non-profit organization called Thorn is working to stop it.
Thorn takes considerable measures to ensure that its website is welcoming to all visitors because of the sensitive nature of its work. You can find information regarding child sexual exploitation on the internet and resources for businesses and law enforcement on Thorn's website, which is set up to share educational materials and encourage donations.
San Luis Obispo County YMCA is a Y branch based in California. Community participation and physical fitness are at the heart of the SLO County YMCA's purpose, which aims to cultivate the minds and bodies of everyone in the community.
The SLO County YMCA's website design promotes health and uplifts the community.
It's easy to see why Greenbelt - Essex County's Land Trust (ECGA) is one of the most visually appealing websites in the area. Hiking routes, events, and donations can all be easily found because of the website's eye-catching navigation in the site's upper right corner.
On the ECGA's events website, you can get a quick overview of future events, RSVP, or buy tickets.
The International Rhino Foundation is a non-profit animal advocacy organization supporting rhinoceros populations globally.
On their webpage, it's clear what they're trying to do. Images of the rhinoceros are prominently displayed, and strong call-to-action examples encourage visitors to support the cause.
Since 1984, the Nonprofit Finance Fund has provided nonprofits with financial management advice and lending services.
As can be seen from the humorous graphics of individuals from different walks of life on their website, they definitely created it with their audience in mind. As a philanthropic organization, the Nonprofit Finance Fund is committed to sharing financial expertise with organizations of all sizes and missions.
Take some design cues from these outstanding nonprofit website design examples, using which a nonprofit can make a name for itself online. Your nonprofit's website may go above and beyond to engage supporters with the correct website designing tools and inspiration from your colleagues.
The Leukemia and Lymphoma Society emphasizes storytelling by highlighting survivors’ narratives regarding their experiences. You can see different menus like dropdown menu designs for different visitors, which makes sense, as cancer researchers and doctors are searching for various information rather than people suffering from cancer and their close families.
Visit the National Wildlife Foundation non-profit website if you are interested to see what difference amazing visuals can make. They have intelligently used photographs and illustrations to drive visitors' attention toward their mission and present the animals they wish to protect.
They’ve used a simple navigation menu to capture a great deal of information.
This nonprofit website is all about action, it's simple and straightforward, and its clear layout prioritizes making a difference and creating a gift. They’re very well explained the requirements, mission, and what one can do in a few words, then navigates directly to the donation button.
They’ve used radiant pops of color to ensure their home page is striking. They’ve used simple descriptive menu titles, making it easy for visitors to navigate their website.
If you think that” giant non profit organizations have stunning websites because they’ve got giant budgets!” then stay strong since a simple website can also work extremely well - just have a look at Power for Parkinson’s website!
They’ve designed a simple home page that clearly indicates their mission and also clearly delivers their programs. We love how they feature workout videos on a section of their website, which is very much a central idea to their mission and helps people with Parkinson’s handle their symptoms.
Their workout videos can benefit those who can’t attend their classes.
A nonprofit website should prevail upon the support, and Campus Bound Scholars does it very well by describing the issue they’re trying to deal with and how they’re doing it. This quickly indicates their requirements and motivates the users to support them.
Ciara Hautau, a leading digital marketing strategist who worked on this website, recommends: The best practice for designing a non-profit website is building a clean, simple-to-navigate, and creative.
You wish visitors visiting your website should know immediately what is your nonprofit’s mission and purpose and provide them with the required resources on how they could help or how your organization could help them.
This nonprofit website makes use of engaging photos, a simple design, and a jovial tone to represent its mission of giving cheerful moments to ill children. Visitors can scroll a web page or make use of a sidebar menu to move around their reader-friendly website, and peculiar donate buttons follow you.
Every website owner wants people visiting their website to do something, like signing up for emails, making donations, or watching videos, right? So, you must provide them with the steps that follow.
Warrior Rising's website showcases numerous call-to-action buttons on their website. Elena Ludlow captained the design at Red Olive and says, “When the home of Warrior Rising loads, you’ll see 5 calls to action buttons immediately - 1 in the main navigation, 1 on the side of the home page, and 3 at the bottom.
3 of them are for the primary goal of donations, other 2 for secondary goals of the website. You don’t have to overload the website visitors with excessive CTA since it could look scammy or dishonest and could impact visitors' trust.
Having said that, ensure that the CTAs are in visually striking locations. Their header and sidebar CTA buttons follow every visitor as they scroll down, acting as a continuous reminder and easily facilitating them to donate whenever they’re ready.
Guardian Angels Medical Service Dogs makes use of adorable dog images to grab the attention towards different CTA. Still, they also highlight the stories of the people whose dogs are helping.
The stories gallery about people and their service dogs clearly presents their mission.
This nonprofit website is pure, simple, and clean, with shiny boxes halfway through the home page to state their major actions. Simplicity means it's easy for the users to identify what visitors are most interested in.
If you want your website to attract multiple audiences, draw inspiration from Veterans Legal Institute. KellyAnn Romanich, a Deputy Executive Director, advises, “Be specific about sections that are for customers and those who want to support like a donor or volunteer.”
Their home page allows visitors an option to select between, Get Involved” and “Apply Now” to find out more information relevant to them.
The Motley Zoo Animal Rescue uses a realistic tone to describe its mission and how the adoption process works. They’ve got a ton of information to organize so that they can streamline the crucial categories on the home page: Donar, Adopt, Foster, Volunteer, Events, etc.
With almost 50 yrs of history, Free Street could have easily become a crowded website - they’ve got plenty of things to talk about. Alternatively, they concentrate on who they are and what they do, together with a link to existing shows. The clear menu provides visitors with additional options.
Literacy Partners makes use of a simple format to indicate their impact: Our Approach, Our Results, How You Can Help. followers could easily find the information they require. They’ve used down-to-earth images, clarifying whom they help and how.
After disclosing, “Here’s how knowledge can help you,” and concentrating on humanitarian stories of people affected by or doing medical research, Toronto General & Western Hospital Foundation lets research fascinating. That feeling empowers CTA to donate, which is featured remarkably.
Their non profit website is strongly rooted in their theme, using the colors and photos they’ve used. Georgia Arborist Association blog is also useful to grab the attention of new prospective members by giving information that people find interesting. Thus, helping them understand how they can reap the educational benefits by joining them.
There are many reasons to visit the Island Health website. Therefore, crystal-clear navigation is a must. But having said that, this website isn’t completely functional. Their goal and vision are also highlighted; a loveable image makes visitors smile.
This non profit website has to plead to 2 different audiences - supporters and people who require their services. Anova has simple navigation and highlights a donate button, but it also secures its prospective customers with “get help now”, “hide screen, and “cover your tracks” options.
Their non profit website is brightly colored and connects with their social media using their hashtag #saskatooning. Tourism Saskatoon makes use of visuals to lead visitors through the site and motivate them to visit physically.
Green Chamber of the South makes use of a font that is modern and clean and fits its mission. They’ve tried to keep a consistent layout across the website, which provides visitors with a consistent UX regardless of which page they visit.
This organization acts as a one-stop shop for volunteers and nonprofits and makes use of a clean website layout to prevent information overload.
Are you anxious about how to make your website accessible? Take a look at CNIB Foundations' website! It's a great non profit website design example to follow. Visitors can fine-tune the visual experience according to their preferences.
CNIB Foundation helps viewers effortlessly find the most crucial information by emphasizing their Programs and Services, Support Us, and Donate within the navigation menu.
Telus World of Science Edmonton has a very alluring website filled with a lot of interesting information. However, no one wishes to go through each and every event and exhibit only to find out the timing of the museum, right?
They’ve made it easy for prospective viewers by adding hours, showtimes, and contact information at the top of their website.
One more Edmonton non profit emphasizing the information people mostly need through - the Edmonton Public Library! The quick links provided on the home page allow visitors to get straight to the point.
This non profit website is simple and doesn’t contain many images on its home page. That’s why it loads quickly and keeps visitors around for more time.
Your non profit website design should sound like you as your website introduces visitors to your nonprofit. For example, Hal-Con's website provides a huge dose of personality in the form of the biggest, nerdiest sci-fi show in Atlantic Canada, operated by “much-too-dedicated volunteers.”
Your nonprofit website could be an extraordinary tool for raising funds, specifically if you don’t keep your home page static. For example, Feed Nova Scotia's website navigates people to their Thanksgiving appeal straight from their home page using a simple CTA.
They’ve organized their website into 6 categories, and further, they make use of a simple 3-column layout to represent events and exhibits, together with their contact details. Visitors can easily go deeper, but the home page answers most commonly asked questions like “What’s in the gallery now?” or “When is the craft market?”
They’ve added several elements to their programs, but still, all are informed about who they are. You could see how they have creatively highlighted their mission statement and vision using a bold, colorful layout that helps make clear what exactly they stand for.
The home page of Leadership Fairfax makes brilliant use of social proof in terms of quotes from their respective community, which supports their claim, “Our graduates get noticed.” you can see that they have effectively made use of white space - used large blocks and large fonts - but it doesn’t make website crowded or overpowering.
The non-profit school uses its website to organize information for current families and drive new prospects. For example, Brooklyn Waldorf School uses a simple and crystal clear layout with a seamless flow of information.
This is the best example of how a nonprofit organization can make use of marketing tools such as a lead magnet and pop-up CTA to engage visitors in raising funds. You can see that they’ve highlighted a newsletter popup that appears just when you open it, thus making the process of subscription updates easy. In other words, they’ve got an audience of avid supporters’ email addresses to call on.
They’ve made it easy to reach out to them by visiting their home page, which is an excellent way to assure the new cancer sufferers feel supported. Also, they’ve got a lot of Donate and Subscribe options available, making it even easier to show support.
Puts people first by customizing the information to their visit date. This multimedia feature makes visiting the site more handy and personal.
Prospect members and donors are equally attracted by the Philanos home page, which is straightforward and highlights their mission clearly. Their website is very easy for new people to browse through, using small arrows in the menu to show extra drop-down options.
This non profit website design example allows visitors to get straight to the point and find out the gathering near them or investigate further with the guides, explanations and more information about their mission and the Picturesque images of delicious food that they’ve used on their home page are irresistible!
They use 3 column page layout to navigate straight to the UX and then declare time-critical information in a compelling slider. Visitors can easily find the required information easily and stay updated with the organization.
One more excellent example of the best nonprofit web design for diverse audiences is - Sepsis Alliance! They guide different groups to the most pertinent information. As diverse audiences like patients, providers, and supports require something different, this website helps make it easy for them to find the information.
Adding the logo at prominent places on the home page makes sure that GROW North Texas website is known to new people who’ve seen their marketing collateral elsewhere. The consistency between the logo and the photo they utilize in the form of both -color and theme also helps highlight it very clearly and shows what their website is all about.
It has many different programs. Therefore, they dedicate their home page to their mission. A clear-cut menu helps visitors easily navigate where they want to go, and a compelling slider relevant to their mission makes the home page more interesting.
They’ve many initiatives and services, do advocacy work, and offer prevention education, all in their service to their mission of developing power with Black women and girls. They’ve highlighted their existing strategies on their home page, presenting supporters, what exactly they are doing, and why.
The 3 major sections on their nonprofit website home page clearly represent their priorities and make the donation process easier for the visitors or learn more about them. The Florida State Parks Foundation’s website has prominently linked their social media accounts at the top of their page, making it seamless for the viewers to connect with them.
Their website emphasizes storytelling across the website using videos, quotes, and stories from different people whose lives have been changed due to a bicycle. World Bicycle Relief introduces us to the problems from a human perspective and pleads for the cause and their solution.
This non-profit website design puts its mission into practice on its site. They make use of website tools, blog posts, and stories to motivate and inspire people who are coping with mental health problems and boost support.
They’ve taken a bold chance with their non profit website by combining it with the essentials. You can see one page for CTAs and pop-up sidebars for answering FAQs. this website design strongly impacts the UX, directing their focus.
This website allows audiences freely choose so that they can acquire the most prominent information. Students can enter their grade and geographical location, and then they can instantly see nearby events they’re qualified for. The nonprofit website designer should make use of engaging infographics to present the need for the events and its impact on students and manage the information appropriately.
Here are the top reasons why your nonprofit website design should be prioritized.
In your role as a nonprofit executive, your organization's strongest assets are its message and mission. In addition, your website aids in disseminating that message.
One of the most effective ways to ensure that your objective is well-represented on your website is to keep it up to date. That's why it's necessary to keep in mind a few essential nonprofit website maintenance recommendations.
Have you ever been to a website that was badly designed? Think about how you feel about the site and how long you spend there before you depart.
Sadly, this behavior isn't just restricted to low-quality websites; it's a widespread problem. High bounce rates can be a problem for even the most well-designed websites (the percentage of visitors who leave immediately after landing on a webpage). A variety of reasons can cause a high bounce rate.
Your website must deliver a great user experience, be regularly updated with new material, and encourage users to take action in order to keep them on your site and grasp your message. When it comes to promoting your company and cause, your website serves as the major source of information. In other locations, such as social media platforms, you can send fans to your website so they can view your updates and keep up with what's going on.
Because of this, the design and maintenance of your website are critical. The best nonprofit website design is one that makes it easy for everyone who cares about your cause to find the information they need.
Your nonprofit will be unable to carry out its job if it does not get donations. Therefore, one of the most important components of your website is your donation form. Using a conspicuous call to action (CTA) is one way to get people to your contribution page, but the possibilities don't end there.
When you're creating your donation page, you should keep these things in mind. Your nonprofit website design should be:
Here's one of the nonprofit website examples of the Humane Society of Huron Valley to explain that better.
On this website, you can see that it has a branded, easy-to-understand donation page with suggested donation levels, and the option to make monthly gifts is available. There's also a short introduction that explains how donations benefit the organization and its feline members.
Make sure that your donation procedure is straightforward to use, fits your brand, and protects the personal information of your supporters when your non-profit reviews its current website. Here is more information on how you can create a compelling nonprofit website landing page.
One of the most crucial functions of your website is to assist you to raise money for your cause. Donations are essential, but they're not the only way to become involved.
It's important to keep your website up-to-date and visually appealing so that your visitors have a reason to stay. After that, you may start enticing them to engage with your organization on a more personal basis.
Increasing interaction with your website may be achieved in a number of ways. You can:
Visitors will be more engaged with your website if you make it easy for them to register for events, contact their contacts, and see how they're making a difference for them. Virtual events and unique engagement possibilities can help spread the news about your cause even in the midst of a pandemic; you simply need to keep them in check with clear web design.
Having a well-designed website for your nonprofit can accomplish more than just improving the visual appeal of the organization. To make yourself stand out, you'll need to show how far you've already come in accomplishing your goals. The more information donors have about your cause, the more they'll want to help you, and the more support you'll get in return.
Having a well-designed nonprofit website is one of the most rewarding aspects of running a successful organization. Using WordPress for nonprofits' website design simplifies the process of sharing your personal story with the world. In addition, it's possible to share your nonprofit's passions with the world when your website is optimized for conversions and on-page SEO.
Make sure that your website is easy to update so that you and your team can keep people informed about your cause on a regular basis. Using a nonprofit web design company is best if you are uncertain about your designs.
A well-designed, easy-to-to-navigate, and quick-to-load website can help your organization become more visible in organic search results and broaden its audience. Conversely, poorly constructed websites fail to attract the attention of search engines.
A lot of prospective visitors could be missing out if you haven't optimized your site properly or used important SEO tips. New search engine traffic can be generated by creating charitable websites that look good, are easy to navigate, offer useful information, and focus on relevant issues.
Adding a blog is one of the most effective ways to attract new visitors to your website. Blogs are a terrific way to engage with your audience and grow your readership simultaneously.
One key incentive to having a professional web designer and developer establish your nonprofit website is that these professionals have a broader understanding of the user experience. If your site is unappealing and hard to use, consumers may misunderstand your organization.
These days, enterprises across all sectors are expected to have a significant online presence. Visitors are less willing to remain around on your webpage and engage when that is missing.
When done correctly, nonprofit web design may be a powerful tool for attracting new donors and retaining existing ones. An excellent website's objective is not merely to provide information about your organization; it is a place to strategically emphasize your accomplishments and the essential qualities of your organization to persuade more people to participate.
With the right design, donors who are undecided about whether or not to donate to your organization can be persuaded to do so and even convert. But, of course, you can always rely on reputable nonprofit web design services if you are looking for a website design for non profit organizations that seems overwhelming.
One important thing to consider is that mobile access will make it easy for your audience to find you.
You must establish a mobile-friendly nonprofit website. Nowadays, websites must be mobile-friendly in order to reach consumers who use the internet on their smartphones and tablets.
Sadly, many older website design for nonprofit organizations don't work well on smartphones and tablets. The performance of your current website may be subpar if it hasn't been properly cared for in the years before today. Keeping mobile users in mind will help you increase your website's audience.
In order to make a difference in the community, nonprofits need to have a strong online presence that serves as both a fundraising portal and a calling card for potential donors. A nonprofit web design agency is where everyone starts these days when wanting to make a difference in the world.
A well-designed nonprofit website can positively impact your organization's fundraising and outreach efforts. Many top nonprofit websites use the same design concepts to enhance interaction and attract donations, regardless of the industry.
With so many unique and inventive web design ideas floating around in your head as a charity marketing expert, you may not know how to put them into practice. In order to get the most out of their websites, NGOs should collaborate with a web design and development business.
When it comes to redesigning your website, nonprofit web design agencies have a wealth of knowledge and expertise to draw from. They'll help you from start to finish with the creation of your nonprofit's website, providing services like:
A benefit of collaborating with a nonprofit website design agency like JanBask Digital Design is that they can help you maintain and improve your website over time as new best practices emerge. In addition, they'll make sure your website is positioned for long-term growth and tailored to help you reach your goals, whether that's increasing your online donor audience or expanding your advocacy efforts.
1. What makes a good nonprofit website?
A nonprofit website design must be well thought out and easy to navigate. These websites also need to be visually appealing and have a cheerful vibe. Depending on these criteria, you must design your website.
2. How do I redesign a nonprofit website?
Here are a few nonprofit website design best practices
3. How do nonprofits create content?
Here are a few effective content strategies for nonprofit website designs
J
Wow! This content is indescribable. It is such a great guide.
A
I totally learned a lot from this. I agree that NGOs need to make sure that their cause is very well put through their words and website design.
Z
Very well put blog! I definitely have taken a lot of inspiration from it.
E
I totally agree with you. Nonprofits should have a good website in order to get more funds.
K
Nice article.
A
This blog emphasizes the critical role of an effective web presence for nonprofits. It’s an informative resource for those working in the nonprofit sector.
K
It’s an excellent resource for nonprofit organizations and web designers looking to create effective, purpose-driven websites. Thanks for sharing this valuable information!
M
Your blog is a beacon of inspiration! I love how it highlights the positive impact your nonprofit is making in the community.
E
Your encouragement for nonprofits to continuously evaluate and optimize their websites for better engagement and support was motivating.