Content that has quality and relevant keywords is favored by the engines, and also has an engaging factor to the visitors.
Websites that are optimized for mobile gadgets are at an advantage to be able to rank higher with search engines as this is more user oriented.
Websites that load faster enhance user experience and are considered to be of a high value.
Good urls reduce the ambiguity faced by search engines in prioritizing the content of your website.
Crisp and well-developed meta titles and descriptions enhance search results click rates.
When images are compressed in size and accompanied with adequate description or text, it enhances the SEO activity.
Interlinking of pages within the website facilitates extensive indexing of the content by the search engine.
These make the transfer of information secure, and search engines prefer such web pages when ranking websites.
Sitemaps help the crawlers to locate each and every page on your site which helps in better indexing.