Maximize your real estate website’s reach and attract more leads with these easy SEO hacks designed for agents.
When doing local SEO, target search terms that relate to your area. For example, “homes for sale in [city]” or “real estate agent in [city]” for local potential clients.
Add separate pages for each place or area you serve. This will improve your chances of ranking for the queries associated with those portions of the world.
Claim and complete your Google My Business page. This has to be kept up-to date with contact information, timing and photo’s so as to feature on local findings.
Create content around the local market trends, buying a house, and neighborhood surroundings. Relevant and consistent content would also help your SEO and hold the potential clients’ interest.
Every property in your website should have some quality photos, a sufficient description, and some keywords that search engines will use to list your properties for sale.
Find local websites and directories and ask for backlinks. These increase customers’ purchase likelihood as well as helping to increase SEO ranking.
Capture and upload videos of house tours or property news. YT is the second biggest search engine and with the help of video content you can boost your Google page rank.
Make it possible for clients to search for houses by smart phones as they may do with the website’s scope of work. A responsive design improves user experience and increases SEO.
Use the schema.org defined markup for real estate to highlight search engines. This allows to show property prices, locations and availability in a decoupled way within the search engines.